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Marketing Officer at PCEA Ruiru Sacco

--Powermax General Electrical Merchants Ltd--

Job Description

The position holder will be responsible for conducting market research and surveys to facilitate developments on new products and services as well as the review of existing products/services to enhance the Sacco business development strategies.

  • Minimum Qualification : Bachelors
  • Experience Level : Mid level
  • Experience Length : 4 years

Job Type: Contract – Three (3) Years (Renewable on performance).

Job Industry

Business Development, Sales, Marketing and Retail

Job Salary Currency

Job Salary Fixed

No

Key Deliverables

  • Develop and implement the Sacco Marketing Plan.
  • Spearhead all internal and external communications for the business including brand identity, corporate image, media liaison, and Public Relations.
  • Planning and overseeing new marketing initiatives and ensuring marketing campaigns are executed within budget limits.
  • Develop new business relationships, generate and negotiate new income for the Sacco at an agreed growth-oriented annual target, and follow through on potential new business opportunities.
  • Screen potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments and quality membership of corporate and individual members.
  • Oversee recruitment of new members by setting up initiatives that will support acquisition.
  • Champion deposits and savings mobilization to ensure the Sacco achieves its intended targets.
  • Ensuring regular, timely, and effective members and stakeholders communication.
  • Provide education and training programs to the Sacco members.
  • Handling all marketing and public relations activities of the Sacco.
  • Promotion of all Sacco products for member uptake.
  • Ensure member retention through relationship management, group and company visitation as per the marketing plan and weekly schedules.
  • Keep abreast of the industry trends.
  • Customer satisfaction survey to determine trends and areas of improvement.
  • Preparation of monthly business/marketing report. XVI. Perform any other duty as may be assigned from time to time.

Essential Qualities

Essential Qualities
  • Appointment to the position will be made from persons who: ∙ Are holders of a University Degree in Marketing, business administration, Economics, Business Management, Business related degree, or a related field;
  • Has over 4 years of working experience in a marketing and business development role within Sacco or the financial sector.
  • A diploma in marketing or Co-operative Management or Mass Communication will be an added advantage.

Application Process

Close Date

06/03/2025

Apply Now!